Zenfone series by Asus hits Indian market with a bang !!

Zenfone series by Asus hits Indian market with a bang !!

Zenfone series by Asus hits Indian market with a bang !!

by July 22, 2014

The already overcrowded market of smartphones in India has now a tough competitor all the way from Taiwan. Asus had launched Zenfone 4, 5 and 6 in India with a pricing that gave a good blow to the other smartphone players in market.

ZenFone4FrontEven as the smartphone range of Asus has been available exclusively on Flipkart and through offline ASUS authorised channels only, 40,000 units were sold within four days of its debut launch in India. The Zen phone series managed to reach out to customers spread across 300 cities in India through an online presence. Quite impressive!!

ZenFone5FrontThe Zenfone 4 comes in the variants of 4 and 4.5 inch. The 4-inch (A400CG) model is priced at Rs. 5,999, while the 4.5-inch (A450CG) model at Rs. 6,999. Meanwhile, the Zenfone 5 (8GB) has been priced at Rs. 9,999 and Zenfone 6 has been priced at Rs. 16,999 for its 16GB storage variant. The processors used in the phones are just slightly different to each other.

ZenFone6FrontWhile Zenfone 5 has Intel Atom Z2560 dual-core processor at 1.6GHz with hyper threading used, the Zenfone 6 model has a slightly faster processor- Intel Atom Z2580 dual-core chipset clocked at 2GHz used.

All these three Zenfone models come with a ‘PixelMaster’ camera technology which includes a set of features. These features include Selfie Mode, Depth of Field Mode, Low Light Mode and Time Rewind which delivers an enhanced image capturing experience.

These three phone models are equipped with Android 4.3 and an improved Zen UI which is far better as compared to the earlier UI offered by Asus in its earlier phone range as it offers easily accessible icons, menus and theme options to match the device colours. The entire theme and icons have a flat look and feel.

There’s a bunch of useful apps by Asus like Share Link and Remote Link. The app called ‘What’s Next’ throws up lock screen notifications on the weather or any upcoming calendar appointments one might have.

The most commendable part of the phone is that, the Android does not slow down even a bit despite being heavily skinned. The music player gets a new sleek look and easy to use feature. Audio in these phones are pretty loud through the loud speakers and the music player can stream audio through DLNA as well.