The mobile phone industry is forever presenting something new to the customers. Every other day competition thickens when companies come up with products boasting of much more advanced features as well as characteristics. The price war in mobile industry is also quite aggressive. Mobile makers are forever searching for ways to hook on brand loyalty and continued usage of their products. Recently, well known Chinese mobile manufacturer Xiaomi has come up with an amazing Smartphone Mi 3. This phone offers stiff competition to Nexus 5. Xiaomi is available in the Indian market at a modest price of INR 14,500. The phone is presently listed on company’s website in India. It will be available to customer for buying from July 15.
This all-new Mi 3 boasts of an interesting array of features to lure the customers. It has a 5-inch Full HD 1080p IPS display. It operates on 2.3GHz quad-core Snapdragon 800 processor. It has 2GB of RAM and 16 GB of internal memory. The phone is powered by Android 4.3 (Jelly Bean. It has Xiaomi’s proprietary MIUI skin on the top. The internal storage capacity if this Smartphone is 16GB. A major drawback is that it does not support storage expansion by means of microSD cards.
Xiaomi Mi 3 is also equipped with 13 megapixel rear camera with dual-LED flash on the back. Also there is 2megapixel camera in front. With this camera you can also shoot 1080 p videos. Connectivity features include 2G, 3G, Wi-Fi, Bluetooth 4.0, microUSB 2.0 and NFC. The phone is bolstered with 3,050mAh battery which gives extensive talk time. Xiaomi claims that this Smartphone can present talk time of approximately 21 hours on the 3G networks.
Xiaomi Mi 3 is made of aluminum-magnesium alloy. It weighs around 145gram. It is 8.1mm in thickness. The Smartphone also offers to its customers Xiaomi’s Mi Cloud service. This enables the users to save as well as have an access to their messages, contacts, photos, call logs and notes online. They will even be able to prop apps in cloud and locate position of the handset online if at all it gets lost. The handset scores a 100% when you talk about performance. It is without any doubt a value for money proposition for the buyer. No other handset is packed with so many wonderful features at a modest price of INR 14,999. Android 4.3 is preloaded with MIUI 5 interface. It can be updated to version 4.4 KitKat which is also available.
At Rs 14,999, this product is sure to send ripples in the mobile market. People are already booking this handset in advance. With an expected phenomenal response, this handset is expected to break all barriers as far as sales are concerned. It is reported that the company with sell this Smartphone and its accessories via online platform. Flipkart will be online partner for sale of Xiaomi in Indian market. So, now let us wait till July 15 and see how the market responds in reality to this amazing handset. The wave in the market is positive, but only time will tell the true picture. Indian market is price sensitive, nut then price is not the key parameter which propels sale. A product needs to score in all respects in order to do well in a market like India.