MarQ By Flipkart Launches Insignia Range Of ACs; Prices Starting Rs 25,999

MarQ By Flipkart Launches Insignia Range Of ACs; Prices Starting Rs 25,999

MarQ By Flipkart Launches Insignia Range Of ACs; Prices Starting Rs 25,999

by April 14, 2019

Flipkart sub-brand MarQ has announced the launch of a new range of air conditioners in India named Insignia at a starting price of Rs 25,999. The air conditioners have been available for purchase on Flipkart from 10th April onwards.

The new range of inverter air conditioners is available in different variants ranging from 1.2-tonne with a 3-star rating, 1.5-tonne with a 3-star rating and 1.5-tonne with a 5-star rating. The air conditioners feature a reflective, tinted mirror-finish panel to give it a rich look and feel. The ACs are loaded with Follow me technology to enable detection of the most appropriate temperature from the remote control that also serves as a remote thermostat.

The Insignia series packs self-cleaning technology. Using this technology, users can activate the four-stage cleaning process with a click of a button. The evaporator is cleaned through a process that involves a cycle of frosting, defrosting, drying and sterilization.

The Insignia range of air conditioners comes with 100 per cent copper condenser which enables energy saving while ensuring that effective cooling is not compromised. The air conditioner comes with a Golden fin evaporator that prevents corrosion and ensures that the evaporators are long lasting. The Insignia also comes with a Self-Diagnosis technology which displays an error code in case there is a glitch in the functioning of the air conditioners. The 1.2-ton variant of the Insignia AC was designed specifically considering Indian home that are in the range of 100-150 sq. ft.

“MarQ by Flipkart aims to address the Indian customer’s specific and varied needs while making the latest and best technology accessible to them at affordable prices. We have witnessed a growing trend amongst consumers looking for energy efficient and aesthetically pleasing ACs. With the Insignia range, customers will have access to ACs with sleek design & the latest technology, at very compelling prices. We will continue to listen to our customers on what they need and desire and will continue to expand our product range to best serve them,” said Adarsh Menon, Vice President – Private Labels, Electronics, Furniture at Flipkart.