Compareraja’s journey through exciting 3 years!by Harshada Vispute July 24, 2015
Yippee! Compareraja turns 3!! Our team takes this opportunity to express gratitude towards beautiful people like you who showered love and unwavering support; the reason why we have come this far to treasure our journey achieving several milestones to become one of the leading comparison website!
Compareraja stepped in the online world with an aim to help shopaholics to assess the best online prices and best deals available in the crowded online space under a single roof and help compare products with value added information. Thus, helping shoppers take wise buying decisions, thereby saving a lot of time, money and efforts.
Starting the journey with mere 5 categories, Compareraja over a period of three years, has become a leading comparison site having more than 100000 products to compare across 55+ categories and more than 10 e-stores. Soon, Compareraja by the end of December will be expanding its wings to embrace 200 new categories in total to give you flawless shopping experience.
We cherish the support and growing popularity of more than 500000 fans, 100000 app users who visit the site more than 1 million times every month, saving their valuable time and money to take smart buying decisions. Owing to its popularity, Compareraja also got a wide coverage in popular media centres like Hindustan Times, Business Standard, Bloomberg, CNBC, Zee News, Pluggd.in, and Afaqs.
The journey from a mere start-up to becoming a leading comparison site was not only testing but also full of excitement. Let’s have a look at the Compareraja’s enthralling trip and reminisce the challenges and fun that trailed, making them the most memorable moments of our life.
July 2012 – Announced launch of Compareraja
It was the first baby step of Compareraja under LogicServe group, after successfully establishing the Indian version (Couponraja) of UK online price aggregator voucherking.com. Compareraja was launched in Hotel Trident, Mumbai followed by bloggers meet the very next day at the Yellow Tree Café, Bandra.
From left Rohit Chugh and Prasad Shejale, Founders of Logicserve Group
Compareraja Team at Hotel Trident, Mumbai
Compareraja Bloggers Meet at Yellow Tree Café, Bandra.
July 2012 – Introduced CompareGenie
CompareGenie an innovative browser add-on for both Mozilla Firefox and Chrome was launched to save money while you shop online! This wonderful tool automatically fetches prices from multiple sites when you are looking for a product on a website, and help you easily compare prices without visiting multiple sites. Well, there is more… It not only gets you best price but also the available coupon codes to add more to your savings.
September 2013- Moved into an arena with Coupons.compareraja.in
Indeed, an amazing platform to save a large chunk of money for the shopaholic in you! We introduced discount coupons via – coupons.campareraja.in – an amazing platform that enables you to access the lowest prices for a wide assortment of products.
December 2013 – App for iOS and Android users
This smart app was launched to help you compare products on the go! As Compareraja gained popularity and the number of users accessing the site through Apple and Android phones was on the rise, Compareraja App was launched to help users take smart decisions.
September 2014 – Launched Windows App
It is one of the ‘Top Free’ apps in ‘Lifestyle’ category in the Windows Phone Store! By launching App for windows users, Compareraja became the first price comparison service to be present in all three leading mobile platforms.
January 2015 – Versus Blog
Since the launch, our Compareraja team is constantly working on ways to give our users with smart shopping experience. The ‘Versus’ blog was another initiative towards helping our users to get an insight on the latest trends in technology. A one stop destination to find the latest tech-news and updates related to everything that is happening in the digital world in India and across the world.
Feb 2015 – Launches 18 New categories
Started with 5 categories – mobiles, laptops, cameras and camcorders, Compareraja further added 18 new categories under fast emerging segments of personal care, small appliances and kitchen appliances. Since then, we have been consistently adding new categories to our portfolio.
June 2015- Raised $500K through Angel Investors
Compareraja along with another brand operating under LogicServe Group – Couponraja, a price aggregator, raised $500K funds from group of angel investors that includes Mahesh Pratapneni – Founder of Medgenome and Pallab Chatterjee, the MD of Symphony Technology group.
We have come this long with your unwavering support. Now, we look forward to have continued support and achieve many milestones keeping no stone unturned to give our users flawless shopping experience.