Asus Zenfone Max Pro Announced in India as Flipkart Exclusive: Launch on April 23

Asus Zenfone Max Pro Announced in India as Flipkart Exclusive: Launch on April 23

Asus Zenfone Max Pro Announced in India as Flipkart Exclusive: Launch on April 23

by April 17, 2018

E-commerce giant Flipkart was teasing users with ‘BigOnFlipkart’ campaign for quite a while now and today the company has finally made its ‘big’ announcement. Flipkart has joined hands with Taiwanese smartphone manufacturer Asus to co-create products and bring the latest technology suitable for Indian needs. As part of the partnership, Flipkart will be the primary sales channel for Asus Zenfones in India.

The company had been hinting at a new partnership with a smartphone maker and launch of a new device. The etailer wants to own 40% of all smartphone sales in India by 2020 and partnerships like these can help the company to achieve the same, according to Flipkart. The first product from the alliance will be the Zenfone Max Pro which will be launched on April 23 at 12:30 PM. This will also be the global unveiling of the ZenFone Max Pro model and the event will be streamed live on Flipkart.com.

The company did mention that the Zenfone Max Pro will be powered by a Qualcomm Snapdragon 636 chipset. However, it did not reveal any other specifications regarding display, operating system, camera, battery capacity etc. The pricing of the device is also not known yet. But we are sure that the Zenfone Max Pro will be priced very aggressively in the range of Rs. 15,000 to combat the competition and capture market share.

This is not the first time that Asus and Flipkart are working together. The two had earlier tied up to sell Asus’ first-generation ZenFone lineup back in 2014.

Stay tuned with us for the ZenFone Max Pro launch event on April 23.