Asus started-off the new year by announcing price cuts for its ZenFone smartphone line-up. The prices have gone down to Rs 3000 on select phones.
The ZenFone 3 ZE520KL, which used to cost Rs 13,999 earlier is now priced at 11,999. Available for 14,999, the ZenFone 3 ZE552KL is now cheaper by 2,000. The ZenFone 3 Max ZC520TL now costs Rs 8,499. ZenFone Max ZC553KL gets the biggest price cut of Rs 3,000. You can now purchase it for Rs 9,999. A bit of a discount was long due for some of these ZenFone series 3 phones as the next generation ZenFone 4 devices have already hit the market.
Prices of Asus’ entry-level 4G smartphones under ZenFone Go series have also been slashed. The ZenFone Go 5.0 is now up for grabs for 6,499. The ZenFone Go 5.5 will set you back for Rs 6,999.
The new prices will be applicable in retail shops including Asus Exclusive stores in India. Online stores such as Flipkart and Amazon India will also update its catalogue with new prices.